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EETech Commerce

Your specs live in five places. They should live in one.

PRODUCT INFORMATION MANAGEMENT

Turn Complex Product Data into a Catalog Built to Perform.

MarketPush brings product data, specifications, taxonomy, attributes, media, and supporting content into one structured system, giving your team a more efficient way to manage large, technical catalogs and deliver consistent product information across your digital experiences.

Built to support catalogs with hundreds of thousands, or millions, of technical products.

ChipDirect marketplace dashboard showing revenue, orders, and fulfillment metrics
Built for Complex Product Data

Give Every Product a Clear, Structured Foundation.

Technical products carry more than a name, description, and image. They can include dozens, or hundreds, of specifications, category relationships, documents, media assets, and other data customers rely on to evaluate the right part.

MarketPush gives that information a structured home, helping your team organize and maintain product data in a way that supports search, filtering, product comparison, ecommerce, and future digital experiences.

WHAT MARKETPUSH DOES

Manage Product Information at Scale.

Structured Taxonomy & Attributes

Build category hierarchies and define the attributes that matter to each product type, creating a consistent structure for even highly technical catalogs.

High Volume Product Management

Import and manage large product catalogs without relying on individual product maintenance. Bulk tools make it easier to update product information across large data sets.

Flexible Product Data Imports

Bring product information into MarketPush from spreadsheets, supplier files, ERP exports, APIs, and other data sources using workflows designed for large catalogs.

AI Assisted Enrichment

Use AI tools to help generate, enhance, and standardize product information while keeping your team in control of the final result.

Product Media & Documents

Manage the images, datasheets, technical documents, and other assets customers need alongside the products they belong to.

Centralized Catalog Management

Maintain product information in one platform so your website, search experience, marketplace, and other connected commerce experiences can work from consistent product data.

What Changes for the Person Who Maintains the Catalog

Before

  • Export 3,000 SKUs to a spreadsheet to change a description
  • Discover unit mismatches when a customer reports one
  • Resize images by hand when uploads are rejected
  • Maintain the same part in five systems and hope they agree
  • No way to see which products are searched for and not found

After

  • Bulk edit with a previewed change set before it commits
  • Out-of-range and mismatched units caught at import
  • Responsive sizes and alt text generated on upload
  • One governed value, propagated everywhere downstream
  • A zero-result report that doubles as a catalog roadmap
SCALE WITH CONFIDENCE

Built for Large, Specification-Rich Catalogs

MarketPush PIM helps teams manage complex product data at scale, with the controls needed to keep catalogs accurate, searchable, and easy to maintain. Here is a practical view of how the platform supports growth.

CAPABILITY

STANDARD

WHY IT MATTERS

Catalog scale

750K+ SKUs with automated enrichment

MarketPush can scale beyond that. Larger catalogs may increase hosting requirements, but they are not a platform limitation.

Attributes per product

No practical cap for attribute-rich parts

Fit depends more on attribute complexity and governance needs than raw SKU count alone.

Bulk updates

Catalog-wide imports and edits with previewed change sets

Teams can review updates before publishing, making high-volume changes safer and easier to manage.

Data sources

ERP, spreadsheets, supplier feeds, and manual entry

Source precedence can be set by attribute, so each system contributes where it is strongest.

Localization

Per-attribute, per-locale values

Labels, units, and number formats can adapt for each locale to support global catalogs more effectively.

What the PIM Makes Possible

Open AI / Findability
AI / Findability

AI / Findability

Product specs laid out so engineers and AI assistants can both read them.

See What Stronger Product Data Could Unlock for Your Site.

We'll evaluate your current digital product experience across six core commerce capabilities and identify where stronger product data, search, and commerce functionality could create the greatest impact.